Project Description

Tea Drink Ochaen
Tea Drink Package Design


Premium New Japanese Tea

To reinforce the characteristics of the products and make them look younger and livelier, the package of the products is designed in simple Japanese style. To attract young male consumers, the characters are in bold SimHei, while the colors red and green with golden lid promote the quality of the products.

Approach: Product Naming / Package Strategy / Package Design / Printing Planning

Brand Planning
Brand Design
Package Design