Project Description

Daily Effervescent Tablet Series

Client: Watsons

Creating a Refreshing, Healthy New Design

NutriPlus introduces its Daily Effervescent Tablet Series with a new 50% less sodium formula. In portraying the design style, the ebg design team departs from the seriousness found in healthy food designs, and highlights the sweet and sour taste found in natural fruits. The layout features a water droplet shape to accentuate the product’s tastiness, and the clean-cut design illustrates the new formula’s refreshing, unburdening effect on the user’s body.

Approach: Package Strategy / Package Design / Printing Planning

Brand Planning
Brand Design
Package Design