Project Description

VITA DAILY Milk Protein

Planning and Design of Product Packaging


Refill your nutrition, bring you energy!

The target audience will be set as persons who are longing for a workout lifestyle but are always caught by their busy schedules. King Car is promoting Vita Daily and bringing the relaxing and supplying style into everyone’s life. The concept of daily check in is added, while the capital V points out the energetic character. The bright complementary colors have brought a refreshing style to the modern city. The speedy lines, scattered patterns, and numbers give a bright atmosphere.

Approach: packaging strategy / packaging design / printing plan

Brand Planning
Brand Design
Package Design