Project Description
VITA DAILY Milk Protein
Planning and Design of Product Packaging
Client:KING CAR
Refill your nutrition, bring you energy!
The target audience will be set as persons who are longing for a workout lifestyle but are always caught by their busy schedules. King Car is promoting Vita Daily and bringing the relaxing and supplying style into everyone’s life. The concept of daily check in is added, while the capital V points out the energetic character. The bright complementary colors have brought a refreshing style to the modern city. The speedy lines, scattered patterns, and numbers give a bright atmosphere.
Approach: packaging strategy / packaging design / printing plan